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News and Perspectives From Verde Outdoor Capital
Explore recent articles, interviews and company updates from across the outdoor advertising industry.
Latest News


A New OOH Lender: Verde Outdoor Capital
Startup Verde Outdoor Capital, LLC is seeking to make loans of $1-$50 million to out of home owners and operators. Billboard Insider talked with Verde Outdoor Capital President Rickard Strom. On forming Verde Outdoor Capital I’ve been a commercial lender for 20 years. I have always liked helping small to medium sized businesses with their financing needs. I have over 10 years of experience lending to billboard operators while at Metro Phoenix Bank where I helped build the

Verde Outdoor Capital
3 min read


Verde Outdoor Capital, Year in Review
As we close out 2022, we’re reflecting upon the accomplishments our team at Verde Outdoor Capital achieved throughout the year. And despite financial turbulence and uncertainty in the market, we look forward to the possibilities and opportunities in 2023. Verde Outdoor Capital ended the year with a total portfolio commitment of $107,700,000. We have provided capital to clients with billboards across the U.S., including California, New York, New Jersey, Pennsylvania, Illinois

Verde Outdoor Capital
2 min read


The M&A Market is Challenged by High Interest Rates but Rates Will Decline Soon
Lender: Verde Outdoor Capital Transactions Sought: $1 million and more. Address: 1720 W. Rio Salado Pkwy Ste A Tempe, AZ 85281 Email: rickard.strom@verdeoutdoorcapital.com Phone: 602-284-4369 Verde Outdoor Capital provides loans to out-of-home companies in the U.S. Billboard Insider talked with Rickard Strom, Verde Outdoor Capital’s President, about the company’s activities. Talk about Verde Outdoor Capital’s history and how it got involved in out of home lending? I’ve been

Verde Outdoor Capital
2 min read

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