
A Lending Partner That Knows Outdoor Advertising
Verde Outdoor Capital works with billboard operators pursuing acquisitions, development, refinancing and real estate tied to their assets. Our team combines industry experience, direct communication and a practical approach to each transaction.
A Track Record Built on Strong Relationships
20+
Years of Billboard Lending Experience
15+
Repeat
Borrowers
40+
Transactions
Closed

Meet the Team Behind Every Transaction
Clients work directly with the people evaluating, approving and managing their loans. Verde Outdoor Capital’s team combines outdoor advertising knowledge, credit experience and hands-on loan operations from the first conversation through closing and servicing.

Rickard Strom
President

Megan Gresko
Chief Credit Officer

Tashona Joubert
Loan Operations Manager
The Verde Outdoor Capital Experience
Billboard Lending From People Who Understand the Business
Verde Outdoor Capital brings more than 20 years of outdoor advertising lending experience to every transaction. Our team understands billboard cash flow, static and digital assets, leases, easements, permits and development timelines, so operators can focus on the opportunity instead of explaining how the business works.
Faster Closings Through Direct Access to Decision-Makers
Clients work directly with the people reviewing and approving their loans. Without the multiple layers of a traditional bank, Verde Outdoor Capital can evaluate opportunities, communicate decisions and move qualified transactions toward closing more efficiently.
Flexible Loan Terms With a Team That Stays Involved
Verde Outdoor Capital reviews each request in the context of the assets, cash flow, timeline and business plan rather than applying a one-size-fits-all bank product. Our team remains involved throughout the process and continues working with clients as future acquisition, development and refinancing needs arise.
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